‘Hey, good looking!’
For top brands like Cartier and Gucci you just have to stay tuned — that’s why the updates of the very successful PoS campaigns are currently running on high-turnover areas in all German-speaking countries.
With the exciting continuation of our successful premiere for Kering Eyewear, BRAINARTIST continues a very nice cooperation: the new look of the current models, making the attractive surfaces even more attractive and — last but not least — strengthening the power of big brands. All this makes our customers look really good once again.
15,000 good reasons for a successful PoS.
One of our biggest customers gave us a task for the PoS that seemed impossible to solve: ‘Provide us with a sales area system that allows us to have merchandise on the area, that looks trendy, that can be remodeled at any time without fitters and that allows promotional areas and seating — and at a reasonable price’.
We thought about it. We thought ahead … BRAINARTIST proudly presents: the BRAINARTIST ‘ShoeBox’. Cross-selling power plus variable PoS design to build yourself — modular, lightweight, sales-boosting, innovative.
For the production of our slim ShoeBox, we first had a 4-ton tool built, with which 15,000 copies per week can be produced using the most modern injection moulding process. That’s possible.
Mirror, mirror on the wall …
The new JORDAN 34 should be ‘the most beautiful’ in the whole DTC BE store in Berlin …
… so in just 10 days from the briefing, BRAINARTIST brought the presentation to a mirroring high gloss, so that the other sneakers became mighty envious — what was good for a healthy competition for enthusiastic customers, we found.
WYSIWYG 4ever!
It’s unimaginable if you don’t know beforehand what the staging of a 12 metre wide front looks like after installation. That’s why our mock-up specialists always render a view for the customers beforehand so as not to strain their imagination.
Okay: which picture is the mock-up and which is the installation?
And the nominees are …
… BRAINARTIST! The ‘German Brand Award’ has elevated us to the circle of nominees ‘for strong, creative and exemplary brand management’ for our client HAILO and our project ‘Brand Relaunch’. #Hailo #Nomination #Germanbrandaward
PoS: Out of the box.
To develop a modular system for the retail trade with which strong surfaces become even stronger? To bring variability, budget and weight to the point? More soon here …
Peak Performance — by BRAINARTIST.
On a pop-up area in the highly frequented Peek & Cloppenburg in Berlin there was free scope for design — so we were all the more delighted to receive the order from ‘Peak Performance’ to fill this space with shopping experiences.
As the name of our new customer already suggests, here we should again give everything in terms of performance: from briefing to installation it took 9 days. Enough time for BRAINARTIST and Peak Performance to stage a chic sales area. True to the slogan ‘Driven by Perfection’.
Planning. BRAINARTIST style.
Our customers are happy when the installation of our PoS designs looks exactly like the visualisation. At BRAINARTIST, we ended up having difficulty distinguishing the ‘fake’ from the ‘original’ in this project ourselves :D.
German Business Award 2019 — goes to …?
The EU Business News recently launched the German Business Award 2019 and proposed BRAINARTIST as a potential candidate for this year.