When omission becomes sausage.

Anyone who tells people today, unsuspectingly and only in good faith, that they like meat often has to explain this for longer than a good steak on the grill takes. In times of climate change, easily celebrating the lifestyle of past decades can even lead to people avoiding you with your old-fashioned burger at barbecues, just like an Arsenal fan in Chelsea.

The sporting challenge of conjuring up a very, very tasty brand and hearty packaging for ‘meat-like food’ was gladly accepted by our customer VAN HEES and us — full of appetite for good design, well cooked concepts and a hot sales force package. The result of our next level meat strategy can be seen here: https://www.van-hees.com/de/en/range-of-products/vecan. And as true animal lovers, we are very proud to have made meatless enjoyment a little more tasty.

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