Others won the DFB Cup once, we got it 4 times in a row: the roll-out of Nike’s football campaigns at all important ‘doors’. The timing was — surprisingly — sporty. But with the right idea dribbling, a powerful production spurt and an ice-cold installation finish, we were able to prove our snap quality time and time again. However, our CFO has not yet been able to worry about the amount of our transfer fee.
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