One of our biggest customers gave us a task for the POS that seemed impossible to solve: ‘Provides us with a sales area system that allows us to have merchandise on the area, that looks trendy, that can be remodeled at any time without fitters and that allows promotional areas and seating – and at a reasonable price’. We thought about it. We thought ahead … BRAINARTIST proudly presents: the BRAINARTIST ‘ShoeBox’. Cross-selling power plus variable POS design to build yourself – modular, lightweight, sales-boosting, innovative. For the production of our slim ShoeBox, we first had a 4 tons tool built, with which 15,000 copies per week can be produced using the most modern injection moulding process. That’s possible.